{"id":39424,"date":"2023-01-16T07:00:00","date_gmt":"2023-01-16T06:00:00","guid":{"rendered":"https:\/\/strtgy.design\/articles\/the-rise-of-mission-driven-teams\/"},"modified":"2025-04-08T14:44:11","modified_gmt":"2025-04-08T12:44:11","slug":"the-rise-of-mission-driven-teams","status":"publish","type":"post","link":"https:\/\/strtgy.design\/en\/strtgy-notes-en\/the-rise-of-mission-driven-teams\/","title":{"rendered":"The rise of mission-driven teams"},"content":{"rendered":"\n<p>Hey, happy Monday!<br\/>I like the idea of starting the year off with a bang.  <\/p>\n\n<p>I want to invite you to the first STRTGY Meeting in 2023.<br\/>We will meet <strong>Dario De Liberis, Lead Product Manager of Qonto.<\/strong><br\/>Monday, January 23, 2023 at 6:30 pm.  <\/p>\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-black-color has-text-color has-background wp-element-button\" href=\"https:\/\/strtgy.design\/evento\/the-qonto-way-explained-con-dario-de-liberis\/\" style=\"background-color:#ffe900\" target=\"_blank\" rel=\"noreferrer noopener\">STRTGY Meeting #23 RSVP<\/a><\/div>\n<\/div>\n\n<p><a href=\"https:\/\/qonto.com\/?ref=strtgy\">Qonto<\/a> is a new, fully digital bank specifically designed for SMEs and professionals.<\/p>\n\n<p>We are not going to talk about finance and how a checking account works or the features they have invented. We&#8217;ll leave that for other podcasts and webinars. <\/p>\n\n<p>We are going to talk about something deeper and more underrated.We are going to talk about the <strong>operating system<\/strong> that allows you to lead one of the fastest growing scaleups in Europe.<\/p>\n\n<p>Steve Anavi, Co-Founder of the company, before launching <strong>the product with which his customers interact<\/strong> was concerned about building <strong>the product that enables his team to be systematically successful<\/strong>, intercept new opportunities and reduce errors: <strong>The Qonto Way<\/strong>.<\/p>\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"The Qonto Way\" width=\"800\" height=\"450\" src=\"https:\/\/www.youtube.com\/embed\/oBqgUC0vk4Y?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n<h2 class=\"wp-block-heading\">Do not copy &amp; paste<\/h2>\n\n<p>From Netflix to McDonald&#8217;s, from Spotify to Starbucks, these teams have a dual system; on the one hand they are concerned with the <strong>success<\/strong> of <strong>the company<\/strong>, and on the other they are concerned with the <strong>success of the customers<\/strong>.<\/p>\n\n<p>While it is true what James Clear says, &#8220;Goals are good for setting a direction, but systems are better for making progress,&#8221; it is also true that <strong>to follow someone else&#8217;s manual is to set oneself on the road that leads to mediocrity<\/strong>.<\/p>\n\n<p>This is why making <em>copy and paste<\/em> of others&#8217; organizational models rarely works. Michele Zanini, co-author of Humanocracy, also confirmed this to us at the last STRTGY Meeting &#8211; <a href=\"https:\/\/strtgy.design\/evento\/humanocracy-con-michele-zanini\/\">About Replay<\/a>. <\/p>\n\n<p>I have worked extensively on this fundamental concept to unlock the growth of any organization. Large or small. In <a href=\"https:\/\/strtgy.design\/preordine\">Make Progress with OKRs<\/a> there is an entire chapter devoted to how to implement <strong>your own <\/strong><strong><em>Progress OS<\/em><\/strong> that distills the principles that will help build the one best suited to your, unique, operating model.  <\/p>\n\n<p>Want to anticipate your questions to Dario and me? Use <a href=\"https:\/\/tally.so\/r\/3Nq9N0\">this link<\/a>. <\/p>\n\n<p>I&#8217;ll wait for you <a href=\"https:\/\/strtgy.design\/evento\/the-qonto-way-explained-con-dario-de-liberis\/?acid=%CONTACTID%\">in the room<\/a>,<\/p>\n\n<p>ALWAYS MAKE PROGRESS \u2934<\/p>\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n<p><strong>THE OMTM<\/strong><\/p>\n\n<h2 class=\"wp-block-heading\">The only metric that matters  <\/h2>\n\n<p>When you can measure something, the to-do becomes incredibly clear, but as the importance increases, so does the difficulty in finding the right metric.<\/p>\n\n<p>If you want a hand in increasing the <em>data literacy<\/em> of your teams, use <a href=\"https:\/\/tally.so\/r\/31Wgy4\">this link<\/a> and share it with those who might find it useful. Each week I will select a challenge to make measurable. <\/p>\n\n<h3 class=\"wp-block-heading\">How to measure team engagement?<\/h3>\n\n<p>This request comes from the <a href=\"https:\/\/www.instagram.com\/designstrtgy\/\">Instagram channel of  STRTGY.<\/a> Perhaps one of the most frequently asked questions in the recent period.  <\/p>\n\n<p>I can say that the majority of teams that have launched OKRs with STRTGY have among their KRs the<strong>Employee Turnover Rate<\/strong> calculated in this way:<\/p>\n\n<p><code>ETR = # dipendenti che hanno lasciato l\u2019azienda \/ ((# dipendenti all\u2019inizio del periodo + # di dipendenti alla fine del periodo)\/2)<\/code><\/p>\n\n<p>This metric includes employees who leave by choice and those who are laid off, retire or otherwise. But leaving the company is not necessarily a negative sign of engagement. On this I think I will devote a special in-depth study. I am convinced that ETR is not the correct metric for this purpose. Neither are the surveys that HR in structured companies often submit to their employees with questions like, &#8220;How happy are you working here from one to ten?&#8221; They don&#8217;t work.     <\/p>\n\n<p>In my opinion, there is no precise metric that describes an employee&#8217;s degree of engagement. Rather, what we need to ask is what is the effect of increased engagement, and measure that. <\/p>\n\n<p>Greater engagement of an administrative team leads to reduced errors. That of a design team to more creative solutions and more frequent and faster interactions. That of a sales team to the generation of more prospects.    <\/p>\n\n<p>It is also important to ask yourself in which area you need to measure engagement. With the corporate brand, with projects, with colleagues? Engagement is a dangerous word that often confuses motivation, competencies and strategic alignment.    <\/p>\n\n<p>Engaged teams solve more problems than bored teams. So rather than calculating engagement, try to understand what holds teams back from giving their best and measure the end result. <\/p>\n\n<p>Tell me if this column has helped you and, if you like, write to me &#8212; even in chat &#8212; to let me know your thoughts. I&#8217;ll share the most interesting responses. <\/p>\n","protected":false},"excerpt":{"rendered":"<p>3:06 reading &#8211; Join The Qonto Way Explained. The Two Sides of Success. How to calculate the Employee Engagement Rate  <\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"episode_type":"","audio_file":"","podmotor_file_id":"","podmotor_episode_id":"","cover_image":"","cover_image_id":"","duration":"","filesize":"","filesize_raw":"","date_recorded":"","explicit":"","block":"","footnotes":""},"categories":[97],"tags":[],"class_list":["post-39424","post","type-post","status-publish","format-standard","hentry","category-strtgy-notes-en"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>The rise of mission-driven teams - STRTGY<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/strtgy.design\/en\/strtgy-notes-en\/the-rise-of-mission-driven-teams\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The rise of mission-driven teams - STRTGY\" \/>\n<meta property=\"og:description\" content=\"3:06 reading - Join The Qonto Way Explained. 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How to calculate the Employee Engagement Rate\" \/>\n<meta property=\"og:url\" content=\"https:\/\/strtgy.design\/en\/strtgy-notes-en\/the-rise-of-mission-driven-teams\/\" \/>\n<meta property=\"og:site_name\" content=\"STRTGY\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/strtgydesign\" \/>\n<meta property=\"article:published_time\" content=\"2023-01-16T06:00:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-04-08T12:44:11+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/strtgy.design\/wp-content\/uploads\/2023\/01\/LinkedIn-Landscape-8-1024x535.png\" \/>\n<meta name=\"author\" content=\"Antonio Civita\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@antoniocivita\" \/>\n<meta name=\"twitter:site\" content=\"@antoniocivita\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Antonio Civita\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/strtgy.design\\\/en\\\/strtgy-notes-en\\\/the-rise-of-mission-driven-teams\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/strtgy.design\\\/en\\\/strtgy-notes-en\\\/the-rise-of-mission-driven-teams\\\/\"},\"author\":{\"name\":\"Antonio Civita\",\"@id\":\"https:\\\/\\\/strtgy.design\\\/en\\\/#\\\/schema\\\/person\\\/d00e99ef70c923c335e31db93709b28a\"},\"headline\":\"The rise of mission-driven teams\",\"datePublished\":\"2023-01-16T06:00:00+00:00\",\"dateModified\":\"2025-04-08T12:44:11+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/strtgy.design\\\/en\\\/strtgy-notes-en\\\/the-rise-of-mission-driven-teams\\\/\"},\"wordCount\":735,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/strtgy.design\\\/en\\\/#organization\"},\"articleSection\":[\"STRTGY Notes\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/strtgy.design\\\/en\\\/strtgy-notes-en\\\/the-rise-of-mission-driven-teams\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/strtgy.design\\\/en\\\/strtgy-notes-en\\\/the-rise-of-mission-driven-teams\\\/\",\"url\":\"https:\\\/\\\/strtgy.design\\\/en\\\/strtgy-notes-en\\\/the-rise-of-mission-driven-teams\\\/\",\"name\":\"The rise of mission-driven teams - 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