Hey, happy Monday!
When we want to invest in something–whether it’s a pair of socks from MUJI or a credit card from N26 we seek reassurance before deciding…
Even if the trial is free. Even if there is no risk of being ripped off, we seek reassurance from those who have done it before us. All of our customers are like that.
Then the question is in order.
How can we integrate an influencer marketing strategy into our strategy?
🤳 What is the real return on investment?
📈 What are the numbers that make sense to keep track of?
✨ How to build a relationship with content creators?
🐜 Nano 🔬Micro 🌍 Macro 🪐 Mega Influencers. How do you choose the right influencers?
🍿 How do you create content that rocks?
Data from Mediakix project that $8 billion will be invested in 2022 to pay content creators…
On their site is published this beautiful article: “INFLUENCER MARKETING STATISTICS EVERY MARKETER NEEDS TO KNOW.” But they’re based in California, so who trusts them?
Who in Italy can give us a real, honest and professional picture of the situation?
Tonight I invited you, Marcello Ascani Youtuber with 600 thousand channel subscribers and Michele Pagani, Head of Media Strategy at Gummy Industries, to talk about this whole influencers thing.
Marcello and Michele have prepared a presentation with a decalogue, 10 points that analyze with laser precision a topic that is not precise.
We will do this in a big Zoom call where every member of the community can have a voice. The event is called STRTGY Meeting.
You will receive the link to the call only 30 minutes before our appointment. Be sure to log in to Zoom as soon as you receive it. Only 100 spots are available.
You can register or invite registration here.
https://strtgy.design/evento/strtgy-meeting-7-influencer-marketing-redefined/
Good work!
See you this evening!
