№ 76

Questo articolo è disponibile anche in: Italiano

Design Driven Innovation

Lineup unveiled for meeting with Mauro Porcini, SVP & CDO of PepsiCo. Live today, June 28, 6:30 p.m. only on STRTGY
CONDIVIDI
Facebook
X
LinkedIn
WhatsApp

Hey, happy Monday.

There are still a few seats available for this evening.

We will finally have a chance to really understand what it means to Driving Innovation with Design from the voice of the designer and manager at the head of one of the world’s largest companies.

At 6:30 p.m. today, June 28, 2021, we will meet Mauro Porcini, SVP and Chief Design Officer of PepsiCo.

If you also believe that innovation is the key to growth and if you are trying to figure out how to innovate now, with your team, in your market, with the resources available to you right now, then you can’t help but join us this evening, soak it all up like a sponge and, if you want to, turn on the microphone and ask your questions yourself.

It works like this:

  • The Zoom room only accepts 100 participants, so you must register now.
  • You will receive the link to connect 30 minutes before the event.
  • I recommend that you click now and take your place in the waiting room.
  • At 6:30 p.m. sharp I will click on “Admit all” and we will start working together.

 

Here are the topics we will cover.

  • What is the role of Design and the role of the Designer. In what direction are they evolving in relation to the impact on Business.
  • How to get out of the strategic crisis.
  • How to become a Leader, every day, and lead change.
  • How to identify opportunities and take advantage of them through Design
  • The Future of Computational Design and Data (a PepsiCo case study)
  • Q&A

 

If you know of another place in Italy where you can talk about these issues, not from books or re-shared posts, but from real experiences. You are free not to come.

But if connecting with your peers in one of the most vibrant communities that systematically addresses topics in Design, Business and Technology is also important to you, then we look forward to seeing you in the room with us.

You can change things here.

It’s up to you to decide.

Shall I wait for you this evening?

Good work!
Make yourself heard.

Non perdere le prossime Note. Ogni lunedì alle 7:00. Gratis.

Strumenti e framework per sbloccare l’innovazione in azienda e applicare praticamente Design Thinking, Blue Ocean Strategy, JTBD e OKRs.  

13 November 2023, 18:30

Abbiamo invitato Mirko Spinelli, Responsabile delle PMI in Italia di Salesforce, per condividere strategia e visione da un leader di mercato e aiutare gli imprenditori nella community ad evolvere i propri sistemi di vendita a costruire relazioni solide con il mercato anche grazie all’utilizzo delle nuove tecnologie come l’AI.

3 August 2023, 12:30

Scopri i risultati del più grande studio data-driven mai condotto sull’utilizzo degli OKR in oltre 400 aziende nel mondo. Evento in lingua italiana, per le aziende italiane.

29 June 2023, 12:30

In un’epoca in cui l’intelligenza artificiale e la saturazione del mercato rendono sempre più difficile raggiungere il pubblico desiderato, è fondamentale trovare nuovi modi per innovare la strategia aziendale. Questo evento ti offre l’opportunità di farlo utilizzando come input la forma più preziosa di dati oggi disponibile: quelli sul comportamento reale delle persone. Nel corso dell’evento, Massimo Giacchino presenterà un nuovo approccio alla strategia di marketing.

27 March 2023, 18:30

Have you ever seen what a real OKR program looks like? For many, OKRs stop at a series of spreadsheets shared in Google Drive, and for those who don't have high demands, that's fine. But those who actually use OKRs are running in a different grand prix. This is an official invitation into the pits.

13 February 2023, 18:30

Ogni volta che si parla di OKR, e della loro adozione, la conversazione si trasforma in uno spot. Non questa volta! In questa sessione dal vivo, nello spirito che contraddistingue i nostri incontri, affronteremo in dettaglio gli errori più spinosi, ci metteremo in condizioni di ascoltare il ticchettio prima che esplodano le bombe, e daremo le istruzioni per disinnescarle con facilità.

Continua a leggere

№ 215
del 7 July 2025
3:50 reading time - Forget strategy, at least for one today. Use the "80% ready" technique. The signal you are waiting for is precisely your procrastination.
№ 214
del 30 June 2025
3:22 of reading - Learn how to avoid fake niceness at work recognize "strategic flaccidity" and stop cooperating, start cooperating for truly shared goals.
№ 213
del 23 June 2025
12:00 reading time - Discover the question that reveals whether you are managing a to-do list. Discover why the best business goals are designed to break things down. Assign the two leadership roles needed for flawless strategic execution.
№ 212
del 9 June 2025
Weeks 1-9: Finally the strategy stops being that presentation that no one opens anymore and becomes real. Weeks 10-12: teams discover where the company is going and start rowing in the same direction. Weeks 13-16: the organization finds its natural rhythm and systematically removes any obstacles to progress.
№ 211
del 26 May 2025
9:53 reading time - The brain is a sadist: the more you struggle, the more it likes it. The problem is not the challenge. It's what you think it says about you. Watching an expert at work is like getting a self-esteem boost.
№ 208
del 14 April 2025
08:05 reading - Learn how to turn 478 reports into ready-to-use strategies. Learn how to use trends from other industries to innovate. Apply 10 key questions to generate new strategic opportunities.
№ 207
del 31 March 2025
5:33 a.m. Reading - OKR alignment: top-down "cascading" often stalls teams. Find out why. True OKR alignment comes from the bottom up and from a clear and shared Strategy.
№ 206
del 24 March 2025
5:10 reading - 200+ strategic trends of 2025. Analyzed, synthesized and ready to use. 8 brilliant ways to use them now and get the most out of them
№ 204
del 24 February 2025
4:14 reading - New cohort to become qualified coach MAKE PROGRESS: April 2025. The replay of the Open Office Hour with Leroy Merlin is available. Did you say Q2?
№ 201
del 3 February 2025
10:48 reading time - Learn how to set clear goals to unlock sustainable results. Learn how to eliminate ambiguity and improve strategic focus. Discover why the right goals increase motivation, growth and innovation.

Leggi il primo capitolo gratis

Scopri come gestire la Strategia per Obiettivi, misurare i progressi con OKR e KPI, e crescere più velocemente della competizione.